Assistant Store Manager Leiden

Assistant Store Manager (ASM)

Based in Leiden, starting October '25

Wakuli. Impacting the world with exciting coffee.

At Wakuli, we’re rebuilding the coffee chain: fairer for farmers, better for drinkers, and more exciting for everyone who cares about great coffee. Our cafés are where it all comes together.

Are you an experienced barista who’s ready to take on more responsibility or a retail/hospitality lead who wants to stay close to the action on the floor? Then this role might be for you. As an Assistant Store Manager (ASM), you’ll spend most of your time behind the bar, while also carrying responsibility for the performance, people and culture of your store.

This is not a full-time Store Manager position. It’s designed for 24–32 hours per week, with around 75–80% of those hours on shift and the remainder dedicated to management tasks.

What You’ll Do

• You make great coffee with a smile and share the Wakuli story with every guest

• Leading the shift: you set the tone and you enjoy fixing issues and keeping the energy high within the store and the team

• You thrive when you can train and coach your barista team creating an open and transparent culture, giving feedback and keeping the team motivated

• You are happy to ensure that we keep to the hygiene, safety and compliance standards

• You enjoy creating and approving schedules for your team

• Managing & keeping stock up to date comes natural to you

Additional responsibilities:

• Your take ownership of your store’s performance, like sales, service quality, waste management and stock levels

• You will be responsible for recruiting and hiring new team members to build a strong team that wants to achieve more

• You collaborate with and drive local initiatives, to build and even stronger community in the neighbourhood 

• You enjoy using your creativity to think about and support marketing efforts

• You handle reporting and have a knack for spotting surfacing risks or opportunities early on

What You Bring

• At least 2 years’ experience in hospitality, retail or operations, ideally with some leadership responsibilities.

• Strong communication skills and the ability to coach and motivate a team.

• Operational sharpness: you notice problems early and keep structure on the floor.

• A proactive, ownership-driven mindset. You see what needs doing and make it happen.

• Fluency in English (Dutch is a plus).

• Availability of 24–32 hours per week, including at least one weekend day.

What We Offer

• Your very own Wakuli store to run in your city (yep, that is a real responsibility)

• A role that mixes barista shifts with leadership, so you’re always close to the action

• Training in everything from leadership to service to specialty coffee (we’ve got your growth covered)

• A steep learning curve in a fast-growing, impact-driven company

• An international crew of 110+ colleagues from 30+ countries

• Salary around €2.600 FTE per month (based on a 38h contract)

• And obviously: all the coffee you can drink (with your very own favourite sent to your home in your personalised subscription)

What We Value

At Wakuli, we do everything we can to make great coffee accessible to everyone. Our core values are:

• Exceptional service: Top-level service, even under pressure. The bar feels like a neighborhood café where people can relax.

• Attention to detail: A clean environment, delicious coffee, and up-to-date knowledge about the origins of our products create an experience worth returning for.

• Respect: We work in a team where everyone feels respected and safe to speak their mind.

• We make each other better: We give each other feedback on a regular basis in order to make everybody better.

Are you passionate about coffee and people and want to make a real impact?
Send us a message and let’s have a cup of coffee together!